Implemented Salesforce Practices for a Healthcare e-Commerce Company
Business Problems
Client had two sales verticals viz., B2B and B2C. B2C business is through e-commerce and B2B business is through the agent supporting customers with their order booking.
Required a proper system to aid sales executives conduct day-to-day activities with clinics, hospitals, nursing homes, medical colleges, etc.
Needed support services for the Sales team who need to reengage with existing customers based on their spend pattern and buying trends.